Nike

First Previs

: The goal was to create a modular and adaptable interview set modeled after a high end designer workshop.

Shot on a sound stage, the elements would be quickly rearrangeable for different sports, products, divisions, and interviewees. Each look uniquely designed and tailored to fit the desired story and branding. In the end, over 25 different look combinations were created.

Set fabricated by Matchless Builds.

Pieces:

Final Previs